In part, the PRWeb analytics has enabled me to better quantify public relations results. This is helpful when communicating the value of PR to management, for example, I can definitively report to the CEO that, 'We got X number of impressions.'
The coverage we got was nothing short of incredible. I think getting onto Forbes was my favorite.
As part of a new campaign that heavily incorporates PRWeb, our Web site traffic has increased 35 percent as a result of its online marketing efforts.
Sending news releases out over PRWeb is almost like creating a stand-alone Web site that appeals to my customers. On a single page they see the news release, a call-out quote, photos, graphics, my Web page and even a video. It's invaluable.
