Most travelers that find themselves lost in a forest are saved by following – or sailing – a river that leads back into civilization. Travelers seeking safe passage through the social SEO forest refer to the river that will carry them through as Facebook. In the fifth and final part of our Social Media Survival […]
We would love nothing more than to have a book of matches. But we’ll settle for anything that sparks. Those lost in the woods do not always have the luxury of a dry book of matches, just as travelers in the social SEO forest do not always enter with the luxury of existing online media […]
Inevitably, those that find themselves lost in any forest will happen across tribes of inhabitants that exist to help – and tribes that exist to hurt. And the social SEO forest is no different. If you are preparing to journey through the social SEO forest, you must also prepare to come face to face with […]
While it’s very important to make sure your online press release efforts help boost your company’s search engine rankings, it’s also essential to consider what happens after people stumble upon your news releases. In other words, don’t forget that you’re not just writing for search engines. Effective press releases are targeted toward both search engines and […]
PRWeb has a unique understanding of how to write a news release so it achieves success online. These tips will help you write a professional, concise and powerful news release.
With technological changes that are continuously challenging our marketing mixes, many of us marketers may feel like we can’t keep up. Check out these 3 PR and marketing practices that still work and might be just what you need for your news distribution.
As the science of understanding social media becomes increasingly sophisticated, we’re learning more things about humans in general. To give your wonderfully crafted piece of content its best chance in the social media sphere, consider these timing truths.
B2B success today relies upon good products or services, competent management and the ability to nurture relationships with consumers and business partners. To make sure you’re hitting all the bases, check this list of 5 nurture-perfect content marketing tips.
Are you wondering why it makes sense to use a paid press release distribution service when there are so many places you can publish information online at no cost? Here are a few reasons to invest in paid distribution.
The new equation for online marketing is simple: quality content + promotion of content = more customers. Start with the following 5 tips for successful content marketing and before you know it, you’ll be multiplying customers.
With the growth of social media, online audiences have become more skeptical of traditional media, especially advertising, to make purchasing decisions. Savvy public relations professionals, marketers and entrepreneurs are participating in these conversations and using social media to reach this broader, skeptical audience.
Here are 5 examples of people who didn’t just think out-of-the-box, they jumped out and reinvented it. You could be just like them if you shake the cobwebs out of your brain and take inspiration from their examples.
In our five part Social Media Survival Kit For Small Businesses series, we will share what you need to do to survive this forest. In part one below, learn how to build out one of the most critical components of your survival kit – the optimized press release.
The assets you have on hand could easily become the multimedia components that help your content survive the online wilderness of the social SEO forest. In part 2 of our Social Media Survival Kit for Small Businesses we’ve got five tips for composing a multimedia press release.
Any small business with an opportunity to attract and sell to a local audience can benefit from local optimization. Use these tips to boost your local visibility!
There are four public relations professionals for every journalist, so how can you make your pitches stand out? Get your releases the attention each deserves.
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