Using Your News To Drive SEO
Lee Odden, CEO, TopRank Online Marketing
Length: 50 minutes
With more than 70 million people getting their news online every day, your news is about more than just reaching the media.
Your news can be a powerful tool to directly reach the millions of people searching for information online, drive traffic to your website and maximize your online visibility.
News search engines like Yahoo! News and Google News offer a great way to direct targeted traffic to your website and help you generate awareness about a topic or your company.
Join Lee Odden, CEO of TopRank Online Marketing to learn how to make use of tactics such as press release and news content optimization to take advantage of the potential traffic news search can generate.
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