Your News Travels Fast!
Watch just how far it goes.
Measure The Success Of Your Online Press Releases
News used to be measured in clippings. Today, the value of news is measured in impressions, shares, reads, traffic and engagement. PRWeb provides the tools you need to measure the real impact of your news. It's powerful. And it's simple.
Reads
See how many times your release has been read per day. You can use this information to see what's grabbing attention and easily correlate that back to your website visitors.
Impressions
Check out the total amount of headline impressions your release receives each day. Headline impressions may include how often your headline was displayed on the PRWeb websites, Javascript and RSS feeds.
Activity
Get a bird's eye view of all your news release activity including information on who read the entire release, who skimmed the headline and how any times your news was shared in social media channels.
Media Deliveries
Keep tabs on which media outlets have received your news. You can use this information when following up with key reporters to make sure they've received your announcement before you call.
Traffic Sources
Understand how people are finding your news. This report will identify the search engines people are using to find you and tell you exactly how they're locating your release.
Referrals By Keyword
Learn which keywords are attracting the most attention for your business. Then, use that information to improve the effectiveness of both future releases and your Web site.
Referrals by Search Engine
Find out quickly where your audience found out about you. Combine this data with keyword referrals and see where your press and prospects are and what they're interested in.
Looking for ideas for your next release? We've got 'em.
How Do I Measure News Release Effectiveness?
Learn how to measure how news releases help you build your business.
You Should Be Writing About This!
- New products or services
- Free shipping
- New research
- Helpful tips for consumers
- The opening of a new franchise
